LifeMax ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our mobile application.
Information We Collect
Information You Provide
Profile Data: Age, weight, height, gender, and fitness goals (stored locally on your device)
Health Data: Calorie intake, protein tracking, and habit completion data
Face Images: Photos used for facial analysis (processed on-device and sent to our servers/OpenAI for analysis; results are stored locally)
Automatically Collected Information
Device Information: Device type, operating system version
Usage Data: App features used, session duration (anonymized)
Crash Reports: Technical data to improve app stability
How We Use Your Information
We use your information to:
Provide personalized fitness and lifestyle recommendations
Track your progress and habits
Improve our app's functionality and user experience
Process in-app purchases and subscriptions
Data Storage and Security
Local Storage: All personal data is stored locally on your device using Apple's SwiftData framework
Face Analysis: Face images are processed using Apple's on-device Vision framework and sent to our backend service which calls OpenAI's API for analysis. Images are not stored on our servers permanently
Encryption: Data is encrypted using iOS's built-in security features
Third-Party Services
We use the following third-party services:
OpenAI API: For AI-powered face analysis (images are processed but not retained, per OpenAI policy)
Apple StoreKit: For processing in-app purchases
Open Food Facts: For nutrition data (barcode scanning)
Your Rights
You have the right to:
Access your personal data
Delete your account and all associated data
Export your data
Opt-out of analytics
Data Retention
Local data is retained until you delete the app or reset your account
Face scan images can be deleted individually from within the app
Children's Privacy
LifeMax is not intended for users under 18 years of age. We do not knowingly collect data from children.
Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of any changes by updating the "Last Updated" date.
Contact Us
If you have questions about this Privacy Policy, contact us at: